Gita Van den Boer is the CEO of Chalo, the company that produces “funky feel good food”. After a search to her own roots in India, Gita gave up a comfortable job and a lot of security to start her own company.
With Chalo, she first introduced the Indian chai latte to the consumer market, before expanding to other organic products. But how did that process go for Gita, who was also pregnant with twins? And what lessons has she learned from the past five years?